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Tag: Marty Neumeier

Posted on July 4, 2008October 12, 2008

Walmart’s New Logo

Walmart is changing its logo.

From this:

To this:

MSN wonders out loud: “What does Wal-Mart’s new logo mean?”

“”(The new sunburst) looks organic. My sense is they are trying to say, ‘we’re an eco-aware company,'” says Marty Neumeier, president of Neutron, a branding firm in San Francisco.”

This is the same school of thought in which a train disappearing in a tunnel symbolizes travel.

It’s abundantly clear what the source of inspiration of this logo’s designers was: this passage from Kurt Vonnegut’s classic “Breakfast of Champions”

“To give an idea of the maturity of my illustrations for this book, here is my picture of an asshole: ”

To quote two other modern classics:

“It means “grease your little cornholes”“

A small collection of rap / algorithmic sites (a hobby of mine)

Rhymebuster, an algorithmic rap generator

Rapgenius, a rap lyric explainer

Rhymebrain, the best rhyming dictionary around

Rapmetrics, where rap meets big data
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