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  • Michael Krakovskiy 7:41 am on February 21, 2004 Permalink | Reply
    Tags: Building engineering, Chute, Landforms, , Signage   

    Signage or Hoked On Foniks or I’ve Got A Megacin And I Am Not Afraid to Use It! 

    This sat in the garbage chute room in my building. Seems to have been written by a programmer :)
    Corrections / additions in pen are especially interesting.

     
  • Michael Krakovskiy 12:58 pm on July 12, 2003 Permalink | Reply
    Tags: Broadway, , , , , Landmark Commission, LED technology, , Moon Over The Paramount The skyscraper, Movie palaces, Multimedia Signage Inc., , New York City Landmark Commission, Paramount Building, Paramount Pictures, Signage, That building, The Proud Robot, using LED technology, , WWF store   

    Moon Over The Paramount 


    The skyscraper with the globe on top is called the Paramount Building. The building has a mountain like shape and the little stars on the illuminated clock face look like the stars on Paramount Pictures logo:

    That building used to have a kick ass movie theater on the ground floor, the kind described in my favorite sci-fi story of all time, Henry Kuttner’s “The Proud Robot”. Now it houses WWF store and NY Times offices. WWF undertook an amazingly complex project of rebuilding the original theater marquee:

    Working with the New York City Landmark Commission was a prolonged challenge in replicating the historic sign. Purists on the Landmark Commissions often push for exact replications ­ right down to the materials involved. But Tobin & Parnes had ideas for bringing the epic sign into the 21st century using new materials and technologies.
    The commission initially rejected the idea to use LED technology in 1996, but later approved the concept as more signs in the surrounding area started incorporating LEDs. “


    Multimedia Signage Inc. in California manufactured the signage that boasts the highest resolution ever achieved. The LED pixels and cells have a .45 pitch. The highest resolution before this sign was created was .75 pitch.

    In order to get TV quality resolution on these screens we needed to go with that .45 pitch, otherwise the resolution would only give you a clear image of someone from their shoulders to the top of their head,�? said Ms. Dibner. “Using the .45 pitch we can get almost the whole person in there.�?

    But how do you use technology without distracting from the historical detail of the sign? It was something that many were not sure could be achieved using LED technology because the sign curved up and down. But the Landmark Commission demanded that the sign’s original curvature be replicated.

    The solution: using very small diodes and arranging them to match the curve. The result: any image on the sign curves with the curvature of the marquee with no distortion, another requirement of the Landmark Commission.

    I just love the topic of new technology meeting the old. But Landmark Commission people are nasty engineer hating snobs.

     
  • Michael Krakovskiy 7:54 pm on May 30, 2003 Permalink | Reply
    Tags: Banks, , , , Kohn Pedersen Fox Associates, LEDs, Lehman, , Lehman Brothers building, , , , Rudolph Giuliani, Shearson Lehman/American Express, Signage, ,   

    Lehman Brothers: Matrix Reloaded. 

    Turns out the Lehman Brothers led display is modular. One morning I’ve seen the maintenance people changing some burned out leds.

    Some interesting stuff I learned from http://videosystems.com/ar/video_new_dimensions/ :
    One Reality Check project involves a corporate installation in Times Square in New York City. It’s a huge, animated sign on the side of the Lehman Brothers building. The sign shows a mix of animation, information, messages, and mood based on changes in market news, the weather, time of day, or Lehman’s discretion.

    The sign is a huge system of LEDs, 5340×736, that stretches vertically from the third floor to the fifth floor of the building. Horizontally, the sign wraps around the building from halfway down the 49th Street side across the entire length of building facing Times Square, then halfway down the 50th Street side. Uniquely, the building’s windows are not obscured by the sign. Rather, the sign is built around them.

    By incorporating the sign into the building’s facade, the architects, Kohn Pedersen Fox Associates, followed the letter and the spirit of a new city ordinance pushed by then-Mayor Rudolph Giuliani. That ordinance required any new construction in Times Square to have electronically lit signage with a size compensatory to the size of the building. While on many buildings those signs are little more than placards jutting off a facade — a giant Coke bottle or lit billboard — the Lehman Brothers building is itself an electronic sign.

    Of course, the odd shape of three large horizontal bands connected by narrow vertical bands of LEDs between the windows of the building begs non-standard content. There are no 4:3 video images here to captivate the tourists.

    The sign is kind of cool. I sometimes go to the Starbucks across the street to sit there and watch it.

     
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